What can you achieve at the event?
Establish & Develop relationships
The model of this professional business club is far removed from the traditional concept of a trade show event, allowing structured networking between key players in a conducive work environment.
The pre-arranged program of meetings based on expressed preferences between suppliers and buyers facilitate being able to “cut to the chase” through being pre-informed of who they will be meetings with and what they will be focusing on during these meetings.
Strategic Planning
Suppliers and brands are able to talk in depth with each other regarding their vision of their company’s strategic direction in the future.
This increased knowledge sharing allows a greater possibility of synergy in medium and long term strategic planning.
Closing Deals
Brands are able to work with the channel on negotiating marketing and promotional actions, buying conditions, management of stocks, requisitioning etc.
Results obtained include a better collaboration regarding core business activities, a greater efficiency and better ways of targeting the consumer.
Also, the event is strategically positioned between the end of the winter, and the beginning of the summer campaigns, allowing suppliers and buyers to focus to develop the management of their business relationships.